Inside Asia’s Tokenization Race — Why Franklin Templeton Is Betting Big

Franklin Templeton, through its Deputy CIO Max Gokhman, is strategically focused on the tokenization race accelerating in the APAC region, even as the US remains its largest revenue driver. Japan's new ETF guidelines, supported by partners like SBI, are expected to see retail investors provide initial liquidity, paving the way for institutional adoption once secondary markets mature. Gokhman notes that APAC clients, including family offices, show greater sophistication, demanding structured tokenization strategies beyond simple exposure, unlike their Western counterparts. Furthermore, geopolitical factors, such as de-dollarization trends accelerated by past US policies, are increasing demand for digital assets as neutral cross-border rails. While ETFs are the entry point, the ultimate goal is the tokenization of all assets, leveraging the 24/7 nature of tokens to reset financial market structures, with initial focus likely on liquid assets like government bonds before expanding to private credit and real estate.

(Source：BeInCrypto)