How your brain may drive the price of bitcoin (BTC) higher: Crypto Daybook Americas
Behavioral biases like anchoring and regret aversion might fuel demand and drive Bitcoin's price higher despite the current bear market.Summary
The article, a Crypto Daybook Americas briefing for February 4, 2026, suggests that two behavioral biases—anchoring bias and regret aversion—could be key drivers for a potential snapback in Bitcoin's price, even as analysts suggest rate cuts or regulatory relief are needed to reverse the bear market.
Anchoring bias may have caused investors to balk at Bitcoin's previous $100,000 peak, viewing it as overpriced compared to familiar benchmarks. Now, with Bitcoin trading around $76,000, regret aversion—the fear of missing out on future gains after sitting out—could motivate those holdouts to aggressively buy dips if the price falls significantly, such as below $60,000.
Despite this behavioral theory, macroeconomic factors and regulatory developments remain crucial. The market has stabilized, with BTC bouncing near $76,000, but risks persist if the Nasdaq 100 sells off further or Treasury yields rise. Key economic data releases are also expected to add volatility.
(Source：CoinDesk)