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39% of U.S. Merchants Now Accept Crypto, PayPal Survey Finds

Bitcoin Magazine
A joint survey by NCA and PayPal found 39% of U.S. merchants now accept cryptocurrency payments, driven by strong customer demand.

Summary

A survey conducted by the National Cryptocurrency Association (NCA) and PayPal revealed that 39% of U.S. merchants now accept digital assets at checkout, indicating crypto is moving into mainstream commerce. Customer demand is the main driver, with 88% of merchants receiving inquiries about crypto payments. For those already accepting it, crypto accounts for over a quarter of sales, and 72% reported transaction growth last year. Adoption is highest among large enterprises (50% of those earning over $500 million annually) and is fueled by interest from younger demographics like Millennials and Gen Z. Key benefits cited include faster speed, access to new customers, and enhanced security. However, simplicity remains a barrier, as 90% of merchants would adopt crypto if setup and payment experience were as seamless as credit cards, highlighting the need for partnerships to bridge the knowledge gap.

(Source:Bitcoin Magazine)