Steak ’n Shake Adds $10 Million in Bitcoin to Corporate Treasury
Summary
Fast-food chain Steak ’n Shake has added $10 million worth of Bitcoin to its corporate treasury, deepening its commitment to the cryptocurrency eight months after implementing BTC payments across all U.S. locations. The company stated this move is part of a "self-reinforcing cycle" where revenue from BTC sales is channeled into a strategic Bitcoin reserve to fund restaurant upgrades and improvements without raising menu prices. Steak ’n Shake began accepting Bitcoin via the Lightning Network in May 2025, which has reportedly led to a significant rise in same-store sales—over 10% in Q2 2025—and substantial savings on processing fees compared to traditional card networks. This $10 million purchase marks the company's largest direct treasury allocation to Bitcoin to date, highlighting a broader trend of corporate Bitcoin accumulation.
(Source:Bitcoin Magazine)