Young Wealthy Investors Are Leaving Financial Advisors Who Don’t Offer Crypto

A study by Zerohash surveying 500 U.S. investors aged 18-40 earning between $100,000 and $1 million annually reveals that access to cryptocurrency is now a requirement for wealth management services. Thirty-five percent of these investors have already moved funds from advisors lacking crypto offerings, with high-net-worth clients showing a 51% churn rate. Crypto is common in this demographic, with 61% holding digital assets, often allocating 5% to 20% of their portfolios. Confidence in crypto has increased due to institutional adoption by firms like BlackRock and Morgan Stanley. Alarmingly for traditional advisors, 76% of crypto investors manage these assets independently, bypassing advisors entirely. Investors want integrated, professional crypto services, including transparent reporting and access to a broad range of digital assets beyond just Bitcoin and Ethereum. The report warns that advisors who fail to adapt risk losing their most profitable relationships as 84% of these investors plan to increase their crypto holdings.

(Source：Brave New Coin)