Kalshi and Polymarket Strike Deals with National Hockey League

The National Hockey League (NHL) has entered into multiyear licensing agreements with prediction market platforms Kalshi and Polymarket, marking the first time a major U.S. professional sports league has authorized non-sportsbook platforms to use its official branding, including team names and logos. This move positions Kalshi and Polymarket to compete directly with traditional sportsbooks like DraftKings and FanDuel in the event derivatives space. Kalshi is regulated by the CFTC, allowing it to operate in all 50 states, while Polymarket, which uses blockchain technology, is preparing for a domestic relaunch backed by a significant investment from Intercontinental Exchange. The NHL already has similar deals with established sportsbooks, but extending access to prediction markets signals a significant shift in the league's view of this sector, causing a dip in the stock prices of Flutter Entertainment (FanDuel's parent) and DraftKings due to concerns over market share erosion.

(Source：CoinDesk)